On November 21st, Professor Yuan Jianzhong from S&T Management Institute of National Chiao Tung University (Hsingchu, Taiwan) gave an academic report entitled “Development Opportunities for Electric Vehicles” and Professor Wu Guisheng presided the lecture.
Professor Yuan took the development history of Tesla electric cars and the formation of its competitive advantages for example, introduced the competitive advantages of Tesla electric cars including powerful battery system, excellent ability on design and testing, wonderful experience of free battery charging on super charging network, marketing modes like apple retail store experience and etc., and believed that Tesla realized the concept change from “owning” a car to “driving” a car. Professor Yuan also pointed out that there are lots of opportunities for electric cars to promote their competitiveness in mainland China, as it requires some time to occupy the market, obtain and establish technological trajectory.